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Liberty Shopping May 8, 2007

Posted by atjohnson in About Jerry, Business, Expansion, Financial, Jerry Falwell, Liberty University.
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LU has applied for a land permit that would give permission for the school to build a shopping mall on the south side of east campus.

Businesses there will be similar in nature to those at River Ridge Mall. This could mean trouble for the mall, which has struggled to become a popular destination for the local community.

LU plans to sell the land to a shopping center developer for the price of $200,000 per acre.

That explains above average profits.

Checking in May 2, 2007

Posted by atjohnson in Business, Education, Expansion, Financial, Jerry Falwell, Liberty University.
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The VA Tech shooting has pretty much ruled my life for the past few weeks, as I’m sure it has for everyone.

I had the bitter sweet opportunity to go to Blacksburg and string for TIME Magazine — good folks, good workers…

As for Falwell, it looks like he has plenty on his plate for right now. The new tax forms should be coming in sometime this month… It will be interesting to compare “profits” from the last fiscal year.

LU does have a tidbit on its Web site on that new mirrored pinout technology I blogged about. No news there, just waiting on a patent and continuing to market through their new company, TopLine.

The new school of engineering and sciences opens in the Fall.

“Falwell Aviation: 32,000 feet closer to God.” April 13, 2007

Posted by atjohnson in About Jerry, Business, Expansion, Jerry Falwell, Liberty University, Technology, Uncategorized.
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I had no clue Falwell (ACTUALLY HIS FAMILY –HIS OWN INVOLVEMENT IS NOT YET KNOWN) had his own plane service. But, alas, Falwell Aviation is located in Lynchburg, is privately owned, has a flight school and charter’s planes to business professionals and other individuals. The business has been around for 50 years, according to the snazzy Web site, and has a private airport off Route 460.

Andrew Kantor, technology reporter at The Roanoke Times, has decided the motto for the company should be: “32,000 feet closer to God.”

Liberty Race Car April 13, 2007

Posted by atjohnson in About Jerry, Business, Education, Expansion, Financial, Jerry Falwell, Liberty University, NASCAR, Technology.
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I missed this one last week, as reported from the Bedford Bulletin. Liberty University is sponsoring a race car.

Stephen Berry, a freshman at LU,  got the university to sponsor his #71 Monte Carlo Late Model Stock Car for the full NASCAR Whelen All-American Series at the Motor Mile Speedway in Radford.

Among the “associate” sponsors are Falwell Aviation (I had not clue that existed), Liberty Dining and Barnes and Noble at Liberty University.

According to the LU Web site, “Liberty’s sponsorship of the team and the association to the sport of racing and NASCAR’s 90 million fans will provide great exposure for the team and the University. “

 Anyone out there know how much it costs to sponser a car like this?

Liberty on the map March 20, 2007

Posted by atjohnson in Business, Expansion, Jerry Falwell, Liberty University, Religion.
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Atlantic Map Co. is printing 150,000 copies of an illustrated tourist map showing Lynchburg’s attractions. The map, according to this story, will cover a 40 to 50 mile radius around Lynchburg.

Thus far, Liberty is one of the top advertisers on the map, using it as yet another advertising tool. When visitors look at the map, not only will they see the LU logo, but the growing University will become etched in a piece of Lynchburg history.

Tell that to the historians.

Property Values March 15, 2007

Posted by atjohnson in Business, Expansion, Jerry Falwell, Liberty University.
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I thought this was pertinent to not only Liberty, but all the colleges in the area. The News and Advance published a story that property values in Lynchburg are estimated to rise 20 percent.

An interesting question for Liberty would be, to what extent is that increase a result of all that goes on at the University? More students are staying in the area, renting apartments and homes. Expansion is bringing in more business and transforming this once struggling area into a more and more popular destination.

LibertyU.com March 7, 2007

Posted by atjohnson in Education, Expansion, Jerry Falwell, Liberty University.
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This is a great site that gives insight into the lives of students at Liberty. It is also a great inside view on what is going on at the school.

Check out this guys blog, who updates news at LU.

Liberty Law and online revenue March 7, 2007

Posted by atjohnson in Business, Education, Expansion, Jerry Falwell, Liberty University.
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When I went on a tour of LU’s new law school last winter I was shown a classroom that was being constructed to resemble a court room. The News and Advance picked up the story. $1 million, 4,395 square feet, 330 seats. Yowsers.

Moot Classroom

In other news, LU’s online enrollment is up, with initial figures suggesting the additional students will bring in more than the $13 million orginally expected (about $14 million in all.) The net worth of the distance learning program is estimated this year at $21 million, up $9 million from last year. Check out more of the numbers here.

Money! March 4, 2007

Posted by atjohnson in Business, Expansion, Financial, Jerry Falwell, Liberty University, Religion.
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Thomas Road Baptist Church new auditorium $16,000,000 [partially funded by special gifts from congregation]

That, my friends, is alot of money.

Thomas Road Baptist Church March 4, 2007

Posted by atjohnson in Business, Expansion, Financial, Jerry Falwell, Liberty University, Religion, Uncategorized.
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Here is a more in depth look at Thomas Road Baptist Church from Pamela Podger, who covers religion at the Roanoke Times.
“With frenetic energy this week, workmen bustled inside the Thomas Road Baptist Church before its rebirth Sunday.

Cords snaked down the main hall. Ladders littered corridors. The place buzzed as hundreds of workers laid bricks, arranged lighting and painted columns.

The Rev. Jerry Falwell’s church will mark its 50th anniversary Sunday in a new 6,000-seat sanctuary. From the church’s humble beginnings inside a sticky, abandoned Donald Duck bottling plant, the new structure culminates Falwell’s dream to have all of his ministries in one location.

“The church is the fulcrum, the heartbeat of the ministry,” said Falwell, 72. “This means the future Thomas Road Baptist Church will never have to build again. It’s unthinkable that you could overflow a 1-million-square-foot building. This is all in the Lord’s hands.”

The founder of the defunct Moral Majority is unapologetic about his mission, fanning the flames of evangelical causes and helping politicians who share his worldview. Presidential candidates make pilgrimages here, with Sen. John McCain, R-Ariz., giving the Liberty University commencement address in May and Sen. George Allen, R-Va., expected as a speaker Sunday.

Falwell is excited about his new church with its air-conditioned pulpit, high-definition screens and video cameras that will zoom in on worshippers during services and baptisms. The new church is housed in a complex that offers Christian education from preschool to doctorate degrees.

The son of an agnostic bootlegger, Falwell founded his church when he was 22, after years of listening to Christian radio at his mother’s bidding.

He was saved at 18 and, at his pastor’s urging, went to Baptist Bible College in Springfield, Mo., instead of Notre Dame, where he planned on studying journalism. In 1967, he spread his message with his Old Time Gospel Hour show, first by radio and then on television.

But he candidly admits to playing hookey from Sunday school as a youngster.

“Oh yes, many times,” Falwell said. “There was a fire escape just outside our Sunday school room. And when the teacher was praying, we would all — two or three of us — just disappear.”

With his Texas-size ambitions, Falwell has combined all his educational, recreational and worship amenities on one campus that includes his Liberty Christian Academy, with about 1,000 students, as well as his seminary, law school and university. All but the church sanctuary were recycled from the former 888,000-square-foot Ericsson cellphone plant. He acknowledges a bittersweet aspect of Sunday’s milestone, giving tribute to now-deceased people who encouraged him in 1956 when he knocked on 100 doors a day and invited residents to his new church.

“There are so many people, including my mother, who invested so much in me and this church and who will not be there Sunday. They’re gone,” Falwell said. “The people who heard me talk about this, but who won’t see it. That’s a disappointment.”

Falwell’s two sons, Jonathan and Jerry Jr., help run Liberty University and Thomas Road Baptist. The church, which started with 35 members, now claims 24,000 people on its rolls.

Jerry Falwell Jr., general counsel and vice chancellor at Liberty, said the last time the church moved into a new sanctuary was on its 14th anniversary.

“I was 8 years old in 1970 and I remember being so awestruck by the sheer size of the 3,000-seat auditorium that I spent more time staring at the distant ceiling than listening to the sermons,” Jerry Falwell Jr. said. “My kids will probably be similarly distracted on Sunday.”

Jonathan Falwell, who is the church’s executive pastor and shares pastoral duties with his father, tested the sound and lighting systems in the new sanctuary one day last week. The new church has an indoor and outdoor playground with biblical themes — from Noah’s Ark to Jonah and the whale. A long hall that they’ve dubbed “Main Street” offers worship opportunities, wireless Internet access and a coffee shop and restaurant called The Lion & The Lamb Cafe.

“It’s like a Christian Starbucks,” said Jonathan Falwell, who got his seminary degree from Liberty University in 1996. “We built this for people who live in the community and we want to reach with the gospel. We believe it is all part of God’s plan.”

Church members have painted murals or made tapestries, such as “I Am the Vine” and “Thy Will Be Done,” that adorn the new complex’s walls. It also has formal spaces for funerals and weddings, both inside and out.

The new church also has private places, such as a prayer chapel with the wood floors from the original church.

The Falwells have said they’re not sure if they’ll sell the former church facility that encases the abandoned bottling plant. “We’re not actively listing it; we’re playing it by ear,” said Jonathan Falwell.

Over the years, people have given Jerry Falwell Sr. about a dozen soda bottles from the Donald Duck plant. Those items adorn his office, along with photos of his eight grandchildren and a photo with the Rev. Billy Graham after Falwell officiated at a wedding.

Falwell, a portly preacher who was hospitalized twice in March 2005, has rolled back on his political and sometimes polarizing statements. He credits the Moral Majority with helping propel Ronald Reagan to the presidency. But years later, he was forced to apologize for partly blaming the Sept. 11 terrorist attacks on groups that “tried to secularize America,” including gays, feminists and the American Civil Liberties Union.

Falwell said his desire is to focus on his ministries, while growing his Liberty University legacy from the current 9,600 students to 25,000 students in the next decade or so. He said he plans to continue preaching for years, while allowing his son Jonathan to do more of the five Sunday services.

“He’ll begin doing two and I’ll do one sometime next year, and at some point in time I’m going fishing,” Falwell said. “I’ll never retire, but somewhere I’ll get off the treadmill.”

How they measure up

2,440 – Seats in the Roanoke Civic Center Performing Arts Center

2,500 – Seats in the sanctuary of First Baptist Church on Third Street in Roanoke

6,000 – Seats in the new Thomas Road Baptist Church sanctuary”