I missed this one last week, as reported from the Bedford Bulletin. Liberty University is sponsoring a race car.

Stephen Berry, a freshman at LU,  got the university to sponsor his #71 Monte Carlo Late Model Stock Car for the full NASCAR Whelen All-American Series at the Motor Mile Speedway in Radford.

Among the “associate” sponsors are Falwell Aviation (I had not clue that existed), Liberty Dining and Barnes and Noble at Liberty University.

According to the LU Web site, “Liberty’s sponsorship of the team and the association to the sport of racing and NASCAR’s 90 million fans will provide great exposure for the team and the University. “

 Anyone out there know how much it costs to sponser a car like this?